Don't Choose the Wrong Domain Name!
Jon Elliget • June 7, 2017
Make Your Domain Name Easy to Remember
Your domain name is what people will type in to find your website, and what they'll see on your business cards, email signature, and marketing materials. I've seen too many businesses use domain names that are way too long and that leads to even longer, harder-to-remember email addresses.
Take this example:
Web Address: www.bobsbakeryandpastriesemporium.com.au
Email Address: bob.baker@bobsbakeryandpastriesemporium.com.au
Sure, that might be your full business name—but no one wants to type that out from a flyer or business card.
The longer it is, the more likely it is to be forgotten, misspelled, or ignored.
Now, here’s a better approach:
Web Address: www.bobsbakery.com.au
Email Address: contact@bobsbakery.com.au
A shorter domain is easier to type, easier to remember, and looks much more professional. When choosing a domain, simple and to-the-point always wins.
Keep it short. Keep it clear. Keep it memorable.
Need a new domain name?
I can help you register a shorter, more effective domain, set up redirection from your old domain and email address so you don’t miss a beat.
Let’s make your online presence simpler and stronger.